What we do
We build an insight-driven culture - in leadership teams and throughout companies - and then help identify, prioritise and scope business opportunities (or challenges) where value may be created using analytics. We call this "Management Consultancy in Big Data".
We follow this up with Data Science consulting (to create an implementable technical blueprint) and our Technology Ecosystem (tools and data provider partners whose innovative products can change your make-buy tradeoff).
Building confidence and awareness to help leaders take decisions
Many businesses have achieved extraordinary results from their adoption of analytics: over 15 times Return on Investment, and 26% higher profitability than their industry peers - across a range of industries. While each department can derive individual benefit - the major impact becomes apparent when the entire organisation embarks on this journey, and this must come from the highest level.
Doing this requires significant changes in behaviours, skill profiles and measurement processes throughout the organisation, but it starts in the C-Suite. Ironically, this is often the very place where there is least awareness of digital and analytics. As the Financial Times stated in 2014: “It can be difficult for someone who has grown up in a non-digital world to conceive of a business as digital."
Our role, therefore, is to expose senior management and Boards to the transformative potential of analytics - via what we call our "Art of the Possible" workshops - expressed through the business challenges that they work with every day and through real-world examples. Those who are inspired by this process - and most are - are then naturally curious to see how these approaches might be applied in the context of their own businesses. We are often asked at this stage to facilitate an organisation-wide "Data-Driven Culture" change program.
Scoping opportunities for business improvement
The second stage of our business consulting process is thus to work with these leaders and their heads of function to identify and rank specific cross-functional opportunities (challenges too) on which data analytics could make a significant impact. What makes us different is our ability to facilitate this process while keeping the entire discussion at a business level. The result is a series of potential analytics-enabled initiatives. and a leadership team that is equipped to make informed choices on the risks and benefits of embarking on them - with a particular focus on tools to evaluate the viability of requests for investment.
"Data Science, not Rocket Science"
Step three is where our Data Scientists take the business initiatives and translate them into deployable project blueprints - validating, for example, that the necessary data is actually available, that privacy requirements can be met and so on (it is at this stage that your own IT department may be involved).
There are several ways to structure this stage, depending on the skills you have in-house and whether you need full or part time support. If you have skilled staff already you may just need a project specification and occasional "Data Mentoring". If you are planning to build your own team we can put in key staff to start work while you are hiring. Or we can coach your existing staff in the new skills required. If you have a project that is struggling we can put it back on the rails.
Avoid re-inventing the wheel
Once the project is defined, we usually test the approach against functionality already available within the BigData4Analytics Technology Ecosystem. Each of these innovative tools and data services has been reviewed by our technical team as being technically mature and of reasonable cost, enabling us to put forward alternatives that could change the "make vs. buy" tradeoff for our client.