"You have been predicted. Companies, government, universities, law enforcement. All are using computers to predict what you will do. Will you click on the link in the email? When will you die? Will you pay your credit card bill on time? Are you pregnant?
Dr. Eric Siegel recently released Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie or Die. It’s a fascinating book that has surprisingly broad ramifications for all of us.
Read ""THE SURPRISING PREDICTIVE POWER OF ANALYTICS"