"EA games has more than two billion video game players in the world, who generate approximately 50 terabytes of data each day. The gaming industry does $ 20 billion in annual revenue in America alone of which 2 billion in sub-category social games. In the USA, the gaming industry is bigger than the movie industry (with an annual amount of $ 8 billion spent on movie tickets). The world of gaming is big, growing rapidly and taking full advantage of the big data technologies. Gaming companies can drive customer engagement, make more money on advertising and optimize the gaming experience among others with big data."
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